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Keep Your Diary on Facebook

Linc My DiaryLinc Pen, the Indian company based in Calcutta, has come up with an interesting way to promote its range of ballpoint and gel pens.

The company created a simple, effective Facebook application that adds a virtual diary to a user’s profile.

Open the diary, and you can select from one of more than a dozen Linc pens – using black, blue, red, or green ink – to “write” in the pages. Friends can visit your profile, view the diary entries and leave their own comments.

Sure, the My Diary app is basically a stripped-down blog without hyperlinks, but it’s also a creative way for Linc to remind potential customers of one use for its pens – journaling.

If you’re a Facebook user, it’s worth a look, even if you don’t add it to your profile.

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